Ethel Cain is the creation of Florida-born multidisciplinary artist Hayden Anhedönia. After years spent teaching herself to produce at home in the Florida panhandle and releasing various projects, Cain moved to Indiana and singlehandedly wrote, produced, recorded and mixed her acclaimed 2021 EP Inbred from the basement of the old church where she lived. After returning to the South, this time to Alabama, Cain’s groundbreaking debut album Preacher’s Daughter was released in May 2022. A multimedia work that took more than four years to assemble, the record was met with praise from The New York Times, NPR, Vogue, W Magazine, V Magazine and more, with many critics naming the album one of the best of the year.

Perverts, Cain’s first body of work since releasing her debut album, was conceived in Coraopolis, PA and completed in Tallahassee, FL. The project was released in January 2025 and explores Cain’s furthest afield inspirations and sonic negative space, mining drone, noise, slowcore, ambient and beyond. Written, produced, recorded and mixed entirely by Cain, this pivotal project received critical acclaim for its challenging sonic landscape and unflinching production style, expanding the borders of the Ethel Cain world as it previously stood.

Cain has spent the years since releasing Preacher’s Daughter playing sold out shows and packed festival sets around the world; walking in New York and Paris fashion weeks and collaborating with Givenchy, Miu Miu and Calvin Klein, as well as collaborating and sharing stages with Florence + the Machine, Mitski and more. Cain returns to the stage in 2025 to unveil her new album, Willoughby Tucker, I’ll Always Love You, which serves as a prequel story to Preacher’s Daughter.

9Million is a Toronto alt rock/shoegaze band helmed by multi-instrumentalist, songwriter and producer Matthew Tomasi. Best known for his work with alt-pop artists like Ethel Cain and Nicole Dollanganger, Tomasi has also gained steady notoriety in his local music community for his work as a producer and mix engineer. A tireless creator and songwriter himself, Tomasi also plays and contributes creatively to the music of countless other bands and independent artists. Tomasi along with 6 other members complete the 9Million project which includes Ace Mendoza (Lead Guitar, Vocals), Danielle Clark (Vocals, Acoustic), Lia Lepre (Keys, Percussion), Jamie Fastlane (Bass), Noah Aviles-Betel (Drums), and Looch Man (Guitar, Vocals). Tomasi says 9Million started out “as a creative outlet for myself to explore new sounds and ideas that I wasn’t touching on with any of my other projects or clients”, but quickly the project took on a collaborative spirit. Since their release of “Gush” 9Million have been touring all over North America supporting bands such as Glitterer, Cold Mega, Ethel Cain, Angel Du$t, Candy, & Fleshwater.

The sound of 9Million infuses a shoegaze / alt rock foundation with elements of brooding alternative pop, indie rock, and synthwave – resulting in something that recalls ahead of their time 90s bands like Hum and Failure while connecting that sound from the past to the modern world of post-Lana Del Rey slowcore pop sound that Tomasi uniquely infuses on records like Preacher’s Daughter, Natural Born Losers, and Married In Mount Airy.